Sung Bong Yoon

Sung Bong Yoon passed away peacefully on Wednesday, May 3, 2023 with his family by his side. He was 76 years of age. Sung Bong, or S.B. as he was known to his friends and colleagues, was born on June 1, 1946 in Busan, Korea. S.B. graduated from Sogang College in Seoul, South Korea with an economics degree and shortly thereafter, he began his career with the Kukje Corporation. S.B.’s international travels as a businessman deepened his appreciation for culture, food, wine, and history. A promotion brought the entire family to Paramus, NJ in the United States. In 1983, S.B. was promoted to become the President of the newly acquired New Specs Incorporated in Avon, MA. S.B. led New Specs, Inc. and its iconic Pro Specs brand of sneakers through arguably its largest visibility in the international market. S.B. spent his years after his corporate life as a serial entrepreneur and supporting the academics, athletic and musical endeavors of his children. S.B. also enjoyed golf, tennis, and nature walks with his wife. In the last seven years, S.B. enthusiastically threw himself into the role of grandfather.

S.B. leaves behind his wife, Hee Sook Yoon; their children, Bob (Jessica) Yoon and Yong (Heesun) Yoon; their grandchildren, Lucien Doohyun Yoon, Lionel Soohyun Yoon, and Samantha Somi Elise Yoon; and siblings, Jung Ja Yoon, Sam Bong Yoon, Kyung Bong Yoon, and Mija Yoon.

SB was preceded in death by father Chang Sik Yoon, mother Mal Soon Suh and brother Jae Bong Yoon.

A private service will be held for immediate family on Wednesday, May 10, 2023 and on May 11, 2023 friends and family are invited to an open house at Bob Yoon’s home in Naperville from 11am until 7pm. Please email or call Bob to get location information: 217-418-0934 or [email protected]